etnies launches the Aurelien Giraud Collection
Collection for French Pro Includes His First Pro Model Shoe, Apparel and Accessories
etnies officially launches Aurelien Giraud’s first pro model shoe – THE AURELIEN. Firsts are something familiar to Aurelien, as he is synonymous with winning podium spots, and now he has his first pro model as he pushes forward to PARIS 2024.
“I'm super proud of my new etnies pro shoe. We worked hard on the design to create a performance skate shoe that looks great to wear all the time. The cushioned insole and grippy outsole are both thin enough to feel the board, yet dense enough for all my big impacts. It's the perfect combination and each piece in the collection is something that totally fits my lifestyle. You can see we were sure to include a reminder of my hometown, Lyon, with the lion details everywhere too.” - Aurelien Giraud
THE AURELIEN Pro Shoe represents the pinnacle of skateboarding innovation - meticulously designed and tested by AG and engineered to withstand his high-impact skateboarding. The shoe sports an iconic stylized "E" etnies logo and debuts in three sumptuous colorways: grey/light grey, tan/white and a timeless black/white. Technical features include an STI Performance Level 1 insole, System Flo2 enhanced breathability, a concealed toecap for extended durability and tongue straps for an impeccable fit. Cap that with discreet lace loops, a 400NBS rubber outsole and a breathable padded tongue and maximum comfort is assured…
THE AURELIEN GIRAUD COLLECTION
Inspired by Aurélien Giraud's roots, the etnies AG Collection pays homage to his homeland with a patriotic palette of red, white and blue - incorporating emblematic symbols of the lion and crown. The lion, a representation of his hometown Lyon, embodies nobility, strength, resilience and bravery. Exemplifying AG's distinctive style – the accessories are rendered in sleek black, adorned with white and gold accents and the vibrant hues of the French flag. The collection's range extends to the AG Jersey, embodying AG's fondness for football. Other premium apparel pieces include the AG Track Jacket and Pant, the AG Hoodie, the AG Tee and the AG Tech Tee. The Strapback Hat and the Crossbody Bag accessories complete the capsule.
Having represented France in the 2020 Summer Olympics, AG's journey to PARIS 2024 is closely followed by his global fanbase. From his initial victory at the V7 Teenage Tour in France at the tender age of 6, to his groundbreaking triumph at the 2015 Tampa AM, Aurélien Giraud's prowess continues to inspire awe within the skateboarding community. His accolades span podiums at prestigious events such as Red Bull Paris Conquest, Dew Tour and World Cup events.
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